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Research papers

Consequences of the fall of the Purity Law (Reinheitsgebot) for the German beer market

In the following investigation a yet topical subject is taken up, namely the possible consequences for the beer market arising from the verdict of the European Court of Justice to repeal the purity law. The German beer market is a fragmented market...

Catalogue: Seminar 1990: Countdown to 1992
Author: Klaus D. Richard
Company: Nielsen
June 15, 1990